The Massage Therapy Career Focus Workbook

Part Three — Service Context:


This was a very short section, but you did learn the about the seven most common types of Treatment Settings and the critical nature of this focus area.

You now have the final component for constructing your entire communications statement. Take your trusty writing implement and, as you read the following two paragraphs, circle the focus choices you have made:

Service Provided

I'm a Massage Therapist. I provide (experiential / lifestyle / corrective) therapeutic outcomes in the (psychosocial / biochemical / biomechanical) wellness area with a (basic / comprehensive) level of documentation detail suitable for (end users: _______________________________________).

Service Method

I provide this service using a (shallow / medium / deep) depth of touch, a(n) (active / passive) care mode, and a (whole client/structural-functional) -based approach to wellness ...

Service Context

... within a(n) (spa / resort / salon / fitness club / chiropractic clinic / physical therapy clinic / on-site / massage clinic / alternative health clinic) setting.

For example:

I'm a Massage Therapist. Specifically, I provide corrective outcomes in the biomechanical area of wellness along with comprehensive documentation detail suitable for other health professionals.

I provide this service using a deep touch depth, an active care mode, and a whole client approach to wellness in a physcial therapy clinic.

And that, as they say, is that. Now you have a tool which not only allows you to focus your career but also helps you to communicate more effectively with the public. But don't just stop reading here, you need a few more bits of information. In the Conclusion and Appendix we show you how to get the most from this shiny new tool which you now have in your toolbox.